“Meghan and Harry’s Brand Has Been Tainted Beyond Repair”: Experts Urge the Sussexes to Focus on Their Strengths in 2025
Meghan Markle and Prince Harry have been advised to shift the public narrative by focusing on their individual strengths and letting their actions speak louder than the controversies surrounding them. The Duke and Duchess of Sussex, who have frequently made headlines for controversial PR moves and struggling joint ventures, are urged to make 2025 a year of personal and professional realignment.
Edward Coram James, CEO of the marketing agency Go Up, told The Mirror, “Meghan and Harry’s brand has been tainted beyond repair. The relentless media backlash, fuelled by their misguided PR moves, has left them in a position where joint branding is no longer viable.
Harry’s attempts to reclaim his reputation after stepping back from royal duties are overshadowed by his relationship with Meghan, whose own controversies—be it with her family or her public opinions—have made them a lightning rod for criticism.”
Coram James suggested that the couple step back from joint projects and focus on their individual passions. “If Meghan and Harry want to make 2025 their year, they should focus on what they do best,” he advised.
Regarding Meghan, Coram James highlighted her potential to regain her footing in Hollywood. “She should lean into her strengths—her acting career, her philanthropic work, and her brand as a trailblazer for women’s rights. She could easily tap into Hollywood again, using her acting experience, without the baggage of being a Duchess.
Acting offers her the opportunity to shape her image, far from the royal narrative that has been forced upon her. A carefully constructed acting comeback could help her rebuild a fanbase and create a new, more positive legacy.”
For Prince Harry, Coram James emphasized the importance of authenticity, suggesting he redouble his efforts on causes he has long been passionate about. “Harry should double down on his work with veterans and conservation.
He’s been genuinely committed to these causes, like his beloved Invictus Games, long before all the royal drama, and they continue to resonate with people. His role as a war veteran and conservation advocate provides authenticity, which is something the public values,” he added.
As 2025 approaches, the Sussexes face a pivotal opportunity to redefine their public personas. Experts suggest that focusing on their “real work” could help them rebuild their tarnished image and create a legacy that extends beyond royal drama.